Proudly display your honor and respect for your family member who died in combat while proudly serving this great nation. Official Military Service Banners. Number of stars represent the number of family members who died during combat. Indoor. The Gold Star Banner was designed in 1917 and codified and standardized after World War II to honor the family member who died in combat while serving in the US Military. When displayed with the American Flag, the later is given the place of honor.